The Acura / Honda NSX is truly an impressive machine but there's no hiding the fact that demand has tapered off since the supercar was launched.
While Honda recently announced plans to increase its allocations to the United Kingdom due to overwhelming demand, it seems the country is an outlier especially compared to Australia.
CarAdvice reports Honda confirmed they have only sold two NSXs in the country since the model was launched last year. To put that number into perspective, Audi has sold 21 R8 V10 plus models this year alone. The numbers don't look any better when you compare NSX sales to other vehicles such as the Mercedes-AMG GT or Nissan GT-R Nismo as the automakers have sold 72 and 21 units, respectively.
Despite the slow sales, Honda doesn't seem concerned as public relations manager Neil McDonald said the NSX is halo vehicle and it "wasn’t positioned, nor was it expected, to chase outright volume sales." McDonald went on to say "[The] NSX has allowed Honda to raise the profile of the brand here through its hybrid technology, performance, exclusivity, and ultimately the type of driving experience that evokes memories of the original NSX, but through a 21st century execution.”
As a result, Honda is happy with the response and notes three new orders are in the works. When that occurs, Honda will have more than doubled sales of the NSX in Australia.
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