Can't Afford A New Discovery? Buy Land Rover's iCandy Peach All-Terrain Stroller Instead!

Wait, that doesn’t sound good, because the former is a potent SUV with a go-anywhere ability, while the latter is apparently aimed at "adventurous parents", in the company's own words.

Said to have been created by "true craftsmen", the new iCandy for Land Rover Peach All-Terrain stroller is inspired by the latest Land Rover Discovery, and it incorporates some of its design cues, such as the grille pattern in the hood fabric, and seat stitching that reflects those found in the SUV.

"We are excited to be collaborating with such a great British brand. A perfect combination of design and functionality, the striking iCandy for Land Rover Special Edition pushchair will offer a unique opportunity to experience the essence of the Land Rover brand at first hand; both in terms of functionality and style", commented the JLR Merchandising and Licensing Director, Lindsey Weaver.

The iCandy Peach All-Terrain marks a first in the industry, as it has become the first stroller to be launched at the 2017 Frankfurt Motor Show, where the British brand has the Discovery SVX on display until September 24, with its 525PS (518hp) and 625Nm (461lb-ft) of torque 5.0-liter supercharged V8 engine.

Following its public premiere, the stroller will take center stage at the Kind Und Jugend trade fair, in Cologne, before going on sale, with pricing expected to be around £1,500 ($1,990) in the United Kingdom.